GrowthTools widget

Alternative lead capture modal: add it to your site today

The same offer can convert very differently depending on the layout. The alternative lead capture modal lets you test a second design and keep the one that wins.

Create your free alternative lead capture modal Browse all 50 widgets

What the alternative lead capture modal does

A second modal layout for testing
Same email capture with a different design
Custom headline, text and button
Easy to compare against your first modal

Common ways to use a alternative lead capture modal

Test two lead magnets against each other
Try a different layout on the same page
Keep a second design for a different audience

Set up the alternative lead capture modal in three steps

Create your free GrowthTools account and open the dashboard.
Add the alternative lead capture modal from the widget library, then edit the text, colors and placement.
Paste the install script into your site, publish, and check the widget on a live page.

Questions about the alternative lead capture modal

Why have two modal layouts?

Two layouts let you test which design and wording gets more signups.

How do I run a fair test?

Run each version long enough to compare results, and change one thing at a time so you know what caused the difference.

Other widgets you can use

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Engagement links widget

Display a subtle widget with your most important links. Guide visitors to socials, offers and pages from any page.

Start with the alternative lead capture modal on your site

Create your free account, customize the widget and publish it in minutes. Widget availability depends on your plan.

Create your free account

(platform widget: collector_two_modal, default settings, id 1022)